B– Begin by planning ahead of time. U– Utilize all necessary tools available to You. S– Strategic planning technique (SWOT) is key. Keep using different methods to test and analyze. Until, you find what method suits you best. I– Initiate a new trend. Be the first to start a new thing. N– Needs /Wants of your Customers should be your biggest concern. Don’t forget that. E– Engage your Customers in Discussions or Survey polls to know how they really feel about your brand. S– Spy on other Competitors to know what they are up to, what they are doing best and what they are missing, in order to fill in the Gap. S– Stand out from the Rest. Be the best in your field.