How Business Communication Process Works.

Communication is a process of exchanging verbal and nonverbal messages. The requirement of communication is a message. This message must be conveyed via some media to the recipient. It is essential that the message must be understood by the recipient in the same terms as intended by the sender, since Communication is a two way process and will be incomplete without a feedback.

The main components of communication process are as follows:

  • Context: Communication is affected by the context in which it takes place. Every Communication begins with context. This context maybe physical, social, or cultural.
  • Sender: This person who also acts as an encoder, sends the message, making use of symbols (words or graphics) or visual aids to convey the message and produces the required response.
  • Message: It is a key idea that the sender wants to communicate. Communication starts with deciding about the message to be conveyed. The main objective of the message must be clear.
  • Media: This is a means used to exchange or transmit the message. The sender must choose an appropriate medium for transmitting the message. The choice of appropriate media of communication is essential for making the message effective and correctly interpreted by the recipient.
  • Receiver: This is a person for whom the message is intended or targeted at. The degree to which the decoder understands the message depends on various factors such as knowledge of their responsiveness to the message and their reliance of the encoder and on the decoder.
  • Feedback: This is the main component of communication process, as it permits the sender to analyse the efficacy of message. Feedbacks may be verbal (through words) or non verbal ( in form of smiles or sighs). It may also take a written form (memo, report).

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